833 Avenue Joffre // Lane 833 Middle Huaihai Road // 淮海中路833弄
Now called "People's Terrace" (Renminfang) 人民坊.
Comprised of 21 terrace houses and 6 townhouses, Linda Terrace was built in 1924. It was named in honor of Linda Cohen, the wife of the owner Alberto Cohen. In view of the modern-era changes in the neighborhood boundaries, the compound now counts 32 buildings and accommodates c. 1300 residents.
An example of a rental ad in Linda Terrace: "Moderate sized houses 1 and 3 Linda Terrace: 1 living room, 2 bedrooms, 1 bathrooms, servants' quarters, all modern conveniences, immediate occupation. China Realty Co." (TCP, 11 Nov 1927).
In 1929, the buildings along Avenue Joffre were rebuilt as three-story shops.
In 1930, China Realty Company purchased the compound for 250,000 taels.
At different times, the residents and businesses in the Linda Terrace included:
2: Chocolate Factory and bakery of Dvorjets (owner of DDs);
7: Photo studio Daguerre;
9: Mrs. Lohmann's massage salon, Basil Beauty Parlour, Plumbing workshop;
10: Dental practice of Dr. L. N. Kuznetsov;
11: L. Daniel's engraving workshop, No. 11, B. Goldberg's printing and paper shop;
12: Mme Valia's Russian Barbershop;
13: Miss Polet's massage salon;
14: I. Shafran's signage and printing store;
15: Medical practice of Dr. Zhidyalis;
16: Auntie Pasha's home-cooked meals, a fortunetelling parlor;
17: Central Employment Agency, N. P. Fedoroff's driving school;
19: Provision Store Lee Cheng Ou;
20: Massage parlor;
21: Medico-Cosmetic Cabinet;
22: A fortunetelling salon;
23, School for poor Russian Children, late Russian Orthodox House Church and Russian Orthodox Confraternity, which mysteriously coexisted with "Massage (Spanish system) and manicure";
228 Route Vallon: Mechanical workshop;
284 Nanchang Road: Family of the artist Victor Podgoursky.
Among long-term residents who stayed in Linda Terrace for many years from the 1920s through the 1940s were the family of Dr. L. A. Hlebnikoff (No. 1), the architect N. C. Sokolovsky (No. 7), the Kuprianovitch family (No. 8), the Sekierski family (No. 12), E. G. Sedykh (No. 21) and S. G. Mikhalenko (No. 23).Sources
"Avenue Joffre, the main street of the French Concession, lined with fashion stores, cafes and restaurants, had a large gate, always open, which led to a passage with row after row of three-story houses with balconies. This style of colonial architecture in Shanghai is called terraces; the women who own these houses rent out individual rooms.
"In the Linda Terrace hallway there is a dusty mirror; if you look at yourself you'll just see a blob. The stairs smell of raw onion and burnt milk; the doormat is worn to shreds by the tenants' feet. As you go upstairs, the rooms get cheaper. The smallest ones are in the attic; they are like furnaces in the summer and their walls are covered with frost in the winter. The boarding house owner, known locally as Kupriyanikha, looking like a bear in a chintz bonnet, greets a newcomer with a frown: "Where do you work? Got children? I'm not renting to families. One month's rent ahead and a deposit."
"She raises the rent every year, and if the tenants protest, she blocks the water supply, switches off the electricity and puts a padlock on the phone. In the morning, she inspects her domain: "Who left the kitchen tap dripping? Who left the front door open?""From "Year of the Snake," a short story by Irina Graham, who lived in Shanghai in the 1930s.